Right now Victoria’s Secret, a brand that creates chic women’s clothing, has been using the technique in order to create 3D printed wings for one of their models during a launch event of theirs.
The so-called angel wings are designed by architect Bradley Rothenberg, and Victoria’s Angels has been working together on this project with jewelry designer company Swarovski and 3D printing website Shapeways. The model you see in the pictures is Lindsay Ellington and the wings are scanned by Shapeways and are designed to perfectly fit her form. After the printing process the wings were decorated with “millions” of Swarovski crystals.
“The great thing about 3D printing is making something really intricate and complex,” Shapeways architect Duann Scott said according to VentureBeat. ”There’s no additional work or cost involved than producing something simple.”
Victoria’s Secret adds: “This innovative process has brought about a paradigm shift that has changed the way the world thinks about design, pushing the boundaries of manufacturing beyond the imagination.”